Just because you have a bad memory…..
….there’s no reason to be rude!
I have mailing lists going back many years and decided that I would have a clear out. I was afraid to just hit the delete button in case some of the people would still be interested in what I have to say. So I decided to upload them into my mailing program in order to clean them of dead addresses and to give the people who were not on my wavelength the opportunity to un-subscribe.
WHAT A MISTAKE! Read more
Don’t get out! Don’t talk to people! Stay in your comfort zone!
If these words are music to your ears then join the club. There’s nothing I would like better than to be able to potter around in the office, produce new products and then wait until the business comes in as if by magic!
So why shouldn’t it work like that?
Hey, I’ve got a great website! My products are great! I am a nice person with integrity!
Not enough guys! You can have the best products in the world but if no-one knows about them then you may as well forget it!
So how do you find this elusive yellow brick road?
Get out! Talk to people! Don’t stay in your comfort zone! Read more
A good way to beat writer’s block!
Filed under: Blogging, marketing, personal development, writing
One of my favourite bloggers at the moment is James Chartrand. Here is one of his wonderful tips for when we’re suffering from blogger’s block.
“Great quotations are the richest goldmine of blog post ideas you’ll ever have.”
So I popped over to Wikiquote and found this great quotation by Sarah Bernhardt - “Life engenders life. Energy creates energy. It is by spending oneself that one becomes rich.”
This is what I have been prattling on about for months. Give, give, give and eventually you will receive. Take a look at my blog, “Selling to the taxi driver” and you’ll see what I mean.
Here’s another:
“Life is either a daring adventure, or nothing.” Helen Keller
I love this one, how many of you have the courage to really take a chance – to give up that job you hate or walk away from an employer who infuriates you? How may of you would love to be your own boss but have no idea how to do it?
I did it, I gave up a full time job to become an internet entrepreneur and I have never looked back. My choice of businesses fitted my values and beliefs, I chose to build a Blog site, this one, and to join a company called LifePathUnlimited.
It is important that you choose the right one for you and also the right mentor to help you on your way. If you want help with your life decisions please do contact me.
If you see yourself as an author and are interested in a monetised blog site then don’t forget to check out the fabulous Darren Rowse’s Blogger’s Workbook, it is what set me off on the right track.
“Just remember that even a long life is not long enough and an opportunity missed is not something lost but something never achieved.”
And that’s one of mine!
Pat Sutton – Blog Author at http://www.patsutton.com
So why should you have an official blog?
Did you know that blogging is the new “BLACK”?
A blog can be uploaded to networking sites to spread the word about your business – that’s free advertising!
A blog gives you the chance to voice your opinions to the world.
A good blog can generate subscribers and we all know how important they are!
A blog with the right keywords will help the search engines to find you.
An informative blog can give you kudos…you could be seen as an expert in your field.
A blog can create an income from affiliate advertising and adsense.
So what are the 8 things you should have on your official blog site.
1. A subscriber’s sign up box. This will enable visitors to subscribe to the RSS feed of your posts.
2. A newsletter subscription box. Once they have agreed to receive your mailings then you can safely market to them by e-mail – it is always better to add a few subtle links to your products or services in a newsletter than to bamboozle them with adverts.
3. A comment box. When people comment on your blogs you are capturing their details.
4. The Opportunity to buy something. Of-course it is great when your visitors spend money on your website but you will need a lot of visitors to make any real profits from it but it is possible. The magic word is traffic!
5. Adsense – I have a lot of visitors and do make a few bob from Adsense but again you need a lot of traffic to make any real money.
6. Adverts – a busy website is more likely to attract advertisers so concentrate on getting your visitors up before you approach any advertisers.
7. Bookmarking buttons to places like Facebook, LinkedIn and Twitter. Everytime you write a new post hit those networking buttons and send your work around the web. I am a member of 50 groups with LinkedIn alone, my posts go out to all of them on a daily basis. Don’t upload the full article, just a snippet then a link to your website.
8. This brings us to the most important part of your blog or article…THE TITLE!
If you want literary accolades then write something clever like “To blog or not to blog that is…..”
The trouble is that this title will not help the needy searcher…if your target audience is someone who wants to know more about blogging then make your title as search engine friendly as you can.
Think of the words people will use when searching Google then create your title to not only inform people of the content of your post but also include the important keywords.
Pat Sutton
Official Blog – Internet Marketing and Personal Development
http://www.patsutton.com
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I have Darren Rowse to thank for motivating me to start a business Blogging.
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