Posted by
Pat Sutton on Aug 7th, 2010 in
marketing |
12 comments
I was so nieve, I really thought I knew it all!
I had a great Marketing Director’s position with a corporate company but I found myself frustrated with my fellow directors because they couldn’t see the importance of embracing social media as a marketing medium.
Many people had asked me to help them with their social media marketing and I realised that I had a gift and a passion for it. I made the...
Posted by
Pat Sutton on Feb 25th, 2010 in
marketing,
writing |
2 comments
I had a great dream last night – it was about chocolate!
I actually dreamed I was writing for an advertising campaign. I even remember this poem from my dream…
“What does chocolate do for me?
It’s comfort food when you’re feeling low
It’s something to grab when you’re on the go
It’s smooth as silk
It’s made from milk
Comes in a box tied up with a...
Sales letters through your letter box are hated by everyone. It’s unwanted, uninvited and fills your re-cycling bin. But it’s pretty clear that it’s also incredibly popular with advertisers. Why? Because while most potential customers throw away their junk letters with barely a glance, enough take action to make it all worthwhile.
They do buy—and in high enough numbers to more than cover the cost of those...
A lot of people ask me to suggest affiliates. They want to know which ones are the most effective at monetising their blog. I suppose it would be safe to say that I have done a hell of a lot of research on this subject as bad choices can make the difference between a profitable blogging business and bad choices can mean no business at all.
It is a difficult one because it all depends on your target...
According to Wikipedia – The Internet actually started in 1969, (yes, only 1969!), as the ARPANET, a Defense Department system designed to let survivors share files after a nuclear attack. From being available on just a handful of top secret computers, it’s grown to millions and millions of users.
And it’s still growing. According to a recent survey, the volume of Internet traffic is expected to double...
