Create the desire so people buy from you!

The ‘desire’ portion of your profile is where you present the facts of your expertise and success; create and justify your prospect’s conviction and cause him to demand a piece of the action’ for himself. It’s vitally necessary that you present proven facts because survey results show that at least 80% of the people reading your profile – especially those reading it for the first...

Adsense is like “big brother” watching!

I had a great dream last night – it was about chocolate! I actually dreamed I was writing for an advertising campaign. I even remember this poem from my dream… “What does chocolate do for me? It’s comfort food when you’re feeling low It’s something to grab when you’re on the go It’s smooth as silk It’s made from milk Comes in a box tied up with a...

Just because you have a bad memory…..

….there’s no reason to be rude! I have mailing lists going back many years and decided that I would have a clear out. I was afraid to just hit the delete button in case some of the people would still be interested in what I have to say.  So I decided to upload them into my mailing program in order to clean them of dead addresses and to give the people who were not on my wavelength the opportunity to...

Email Marketing using Auto Responders.

Sales letters through your letter box are hated by everyone. It’s unwanted, uninvited and fills your re-cycling bin. But it’s pretty clear that it’s also incredibly popular with advertisers. Why? Because while most potential customers throw away their junk letters with barely a glance, enough take action to make it all worthwhile. They do buy—and in high enough numbers to more than cover the cost of those...

The best affiliates for your blog.

A lot of people ask me to suggest affiliates. They want to know which ones are the most effective at monetising their blog. I suppose it would be safe to say that I have done a hell of a lot of research on this subject as bad choices can make the difference between a profitable blogging business and bad choices can mean no business at all. It is a difficult one because it all depends on your target...

How To Plan The Perfect Website!

According to Wikipedia – The Internet actually started in 1969, (yes, only 1969!), as the ARPANET, a Defense Department system designed to let survivors share files after a nuclear attack. From being available on just a handful of top secret computers, it’s grown to millions and millions of users. And it’s still growing. According to a recent survey, the volume of Internet traffic is expected to double...

Don’t get out! Don’t talk to people! Stay in your comfort zone!

If these words are music to your ears then join the club. There’s nothing I would like better than to be able to potter around in the office, produce new products and then wait until the business comes in as if by magic! So why shouldn’t it work like that? Hey, I’ve got a great website! My products are great! I am a nice person with integrity! Not enough guys! You can have the best products in the...

The IPad – I want one.

I change my mobile every 6 or 7 months for no other reason than I fancy a change. I buy something then use it for a little while then, when the novelty wears off, I sell it on Ebay. If you were to look at my Ebay profile you would see that I actually admit to being a gadget freak. I have been hankering for an e-book reader and have been doing some extensive research on them but I am so glad that I haven’t...

Don’t wait for Business Opportunities to knock – you’ll wait forever!

If you’re sitting at home on the sofa watching Law and Order and you hear a rat-a-tat-tat on your door! Don’t get excited, it’s not a business opportunity knocking! If you’re comfy in front of your computer chatting to someone on Facebook then your attention is in the wrong direction to notice a fleeting business opportunity flying by. I know it’s a cliché, but you need to get out of...

Don’t sack the receptionist – give her more work!

It’s so frustrating when you arrive at an office reception only to find that there’s no receptionist! There you stand, waiting for someone to notice you. The staff manage to beaver away while at the same time giving you glances but, infuriatingly, not making any effort to come to your rescue? You think, should I wait, should I talk, should I…. The problem is that when a company has a belt...