Author Archive

How to write a press release.

This is an example of a press release, (should always be in 3rd person).
65 year old grandmother is the new face of The Star Clinic.

The Star Clinic announced last night that a British grandmother, Sarah Lander, is to be the new face of their business.
Mike Saunders of Star believes Ms Lander personifies how women can [...]

March 13, 2012  Tags: , , ,   Posted in: business, how to guides, marketing  No Comments

Improve Google rankings and drive more targeted traffic to your website.

1. Include some text above the fold on every page of the website. The text should include important key words and phrases. These should be the words and phrases people would use to find you, find a way of integrating them into your copy.
2. You need to have links going out of your site to [...]

March 12, 2012  Tags: , , , , , ,   Posted in: Blogging, keyword marketing, marketing  One Comment

10 quick, wicked blogging tips

1. Put your blog post into a list, like this one.
It keeps it neat and easy to read, (doesn’t look so onerous).
2. Put a lot of thought into the title of your blog post,
it needs to catch their attention.
3. Keep the introduction and conclusion short.
4. Don’t try to include too much info, keep the [...]

February 1, 2012  Tags: , , , , , ,   Posted in: Blogging, how to guides, marketing  2 Comments

Ten ways to supercharge your business website.

1. First give something for free – you could add an interactive game to your web site. There are thousands of clever people out there who could build a game around your product.
2. Promote yourself as the face of your business. Be approachable, no “info@” emails. Let them contact you directly, if you are very [...]

June 15, 2011   Posted in: marketing  41 Comments

How I make money with my blog.

Your blog must have a niche, don’t be a Jack of all trades and a master of none!
Maybe your niche is where you have expertise, or maybe it is linked to your trade or business. You must make sure it’s a popular enough subject that people will want to read it and it will drive [...]

September 11, 2010  Tags: , , ,   Posted in: Blogging, how to guides  76 Comments

Using your blog post to sell products.

It’s funny how a text ladenned front page of a website is said to be a “no no”. The reason for this is that you probably skim website content, you rarely read every word, yet if you came across a blog post that interests you then you are likely to take it all in, even [...]

August 19, 2010  Tags: , , , , ,   Posted in: Blogging, business, how to guides, marketing  No Comments

Looking back to when I lost loads of money with an MLM business….

I was so nieve, I really thought I knew it all!
I had a great Marketing Director’s position with a corporate company but I found myself frustrated with my fellow directors because they couldn’t see the importance of embracing social media as a marketing medium.
Many people had asked me to help them with their social media [...]

August 7, 2010  Tags: , , ,   Posted in: marketing  47 Comments

I hate chain letters but had to share this with you!

“A 92-year-old, petite, well-poised and proud man, who is fully dressed each morning by eight o’clock, with his hair fashionably combed and shaved perfectly, even though he is legally blind, moved to a nursing home today.
His wife of 70 years recently passed away, making the move [...]

June 16, 2010  Tags: , , , , , , , , ,   Posted in: marketing, motivation  63 Comments

The 26 Psychological Reasons People BUY!

Listen to The Psychological Copywriter – GREAT STUFF
PsychologyCopywriting.mp3
About the Author: Pat Sutton is a Digital Marketing Specialist. The founder of http://www.TheBusinessWoman.co.uk and http://www.PatSutton.com Don’t forget to sign up for her blogging and marketing tips and to receive Pat’s FREE E-Book The Blogger’s Bible!
The 26 Psychological Reasons People BUY!

May 14, 2010  Tags: , ,   Posted in: marketing  44 Comments

Marketing your business by marketing YOU!

Do you think that your busines would benefit from you having an Internet Celebrity status?
I went from leaving a full time job in August last year to setting up my own blogging site and being Forbes listed as one of the top 30 women entrepreneurs to follow on Twitter.
I have been interviewed for “The Get [...]

May 3, 2010  Tags: , ,   Posted in: business, marketing, tips  43 Comments